How to help improve how kids treat each other in high school
Here is a great story. It is also a beautiful illustration of how to get event publicity.
Can you imagine how much better it would be for kids at high schools if people agreed to zero put-downs, zero rumors and zero gossip.
That’s what Chicken Soup for the Soul story author Bill Saunders challenged students to achieve. And the kids agreed to do it, too. And the results were immediate and substantial.
The article titled: ‘Chicken Soup’ author urges teens to action is in the Nov 8 edition of the Pittsburgh Tribune-Review
http://www.pittsburghlive.com/x/pittsburghtrib/news/s_597494.html
Share this with your friends.
Why did the newspaper jump on this one?
DPAA + H
This tells a human interest story which talks about local credible people in the throes of real social challenges. It is dramatic, personal, achievement in the face of adversity, and it even has some ironic humor.
It also contains a simple and unique solution to a common problem that faces lots of people.
These are the crucial elements of media coverage success.
Is there are reason to doubt why Chicken Soup for the Soul is worthwhile? Here the contributing authors show in no uncertain terms that they know how to walk the talk. This is true leadership excellence in action.
Now if only adults could learn the same lesson.
action, attitude, commitment, event publicity, excellence, influence, innovation, insights, intelligence, making decisions, media coverage, taking action