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Incredible book publicity & promotion innovation demonstrated on the NYC Subway

Incredible book publicity & promotion innovation demonstrated on the NYC Subway

Hats off to The Book Bench and the Book Department at the New Yorker for a great snapshot of a truly innovative approach to book promotion.

Timely topic, Great energy and enthusiasm, and almost free! (cost of a subway token!)

http://www.newyorker.com/online/blogs/books/2009/12/1000-words-diy.html

Do note that they are asking for more picture tells a thousand word book related photo submissions at the web site.

We need to ask for a follow up to see if the author gets a NYC publisher!