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Blog media coverage begets blog media coverage – publicity success story

blog media coverage begets blog media coverage for new autism book

I wrote and transmitted a very special news release for Karen Simmons, author and executive Director of the national organization Autism Today. The news release was transmitted on the morning of Thursday July 3, 2008. The goal is to get art created by people with autism for a new book, the second in a series.

The news release headline said the following: Art by those with Autism Sought for New Book

The creators of the award winning book Artism: Art By Those With Autism!, are seeking new original artwork to include in the next book in this series titled Artism Anew. If you or someone you know with autism has a great piece of artwork and would like to be included in Artism Anew, please send your artwork to (please keep copies as we are unable to return materials). There are no limits to the number of submissions. High quality TIFF or PNG files of artwork must be received no later than August 15, 2008. Artists can send electronic files by email to artism@autismtoday.com

The news release resulted in an article published to the excellent health blog, at the Chicago Tribune, by columist Julie Deardoff on July 5, 2008.

We then received an email from About.com Autism Guide Editor Lisa Jo Rudy who said that she saw the article on the Chicago Tribune blog, and that she also put the article information on the autism guide portion of About.com.

Pretty cool. Media blog coverage begets media blog coverage.

Posted on Sunday, July 6th, 2008 at 1:16 pm In
book publishing, news releases, pr success story, press releases, publicity, publicity success, publishing