A Simple Publicity Plan
June 22nd, 2011 by Paul Krupin
Steps to implementing a simple publicity plan
The steps to creating a simple publicity plan are this:
· Know your goals and objectives
· Arrange your critical facts and data
· Study existing news coverage to learn media preferences and style
· Write your news releases to fit in and fulfill media needs
· Transmit your news releases to your target key media
· Follow up to fill informational gaps and to confirm coverage
planning, publicity planning