This is a quick one. I do more and more work on Presari. It’s now over 1,600 search engines. I have also started using it more in education and in publishing. You can see examples focused on marketing, Book marketing, social media advertising and at the Presari blog. Here’s a recent post on the wild […]

Great discussion over at Yahoo Small PR Agency Pros I’ll throw in a little twist here to focus on what a person who works for a living has to do to communicate and accomplish these various and distinctive roles and objectives. Advertising: paying for the creation and placement of communications so that target audiences of […]

Clients come to me confused as to what a news release is day after day. It’s the starting point for everything that you do if you are trying to get publicity. A news release or a press release is a proposal or a pitch: an offer to provide a publication or a show story content. […]

This is one of my most popular articles turned into a Powerpoint presentation and an ebook pdf file. Free Powerpoint Presentation here: Why News Releases Fail Powerpoint Presentation“ Free ebook pdf file here: Why News Releases Fail ebook pdf file

Bruce Rigney and the remarkably talented folks at Rigney Graphics posted some very insightful data in the wonderful post titled: Recession-Schmecession! http://www.rigneygraphics.com/emails/recession0109/ Great data and analysis. Smart recommendations. Now if only our bank accounts gave us the flexibility we need to take advantage of these opportunities!