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Free Book Publicity Podcast – Are News Releases Effective for Marketing Your Book?

November 21st, 2009 by Paul Krupin

Are News Releases Effective for Marketing Your Book? You betcha!

On November 19th, 2009 I had a wonderful time being interviewed for Authors Access with Victor R. Volkman and Irene Watson about whether Press Releases are still revelant to marketing and promoting books. We covered a wide-range of talking points, including: * So What Exactly Is A News Release? * Why Is This So Hard […]

Posted in achievement, action, action planning, asking questions, attitude, bloggers, blogging, blogs, book marketing, book publicity, book publishing, book reviews, branding, choice, communication, copywriting, helping people, insights, inspiration, interviews, media coverage, new pr, news release distribution, news releases, podcasts, press releases, promotion, publicity planning, publicity success, search tactics, social marketing, social media marketing, social media news releases, targeted pr, targeting media

Knowing When You’ve Created Your Purple Cow

January 15th, 2009 by Paul Krupin

Knowing When You've Created Your Purple Cow

A question was presented to me today: >> If CNN does decide to interview me, or if I’m scheduled for an interview on >> any of the other cable news networks I’ve approached, I’m going to want the whole world to watch and learn about my concept. >> I need to hire someone who knows […]

Posted in choice, communication, confidence, copywriting, customer satisfaction, innovation, insights, intelligence, making decisions, marketing, Mistakes, new pr, news releases, paying attention, persuasion, pitching, planning, press releases, promotion, publicity, publicity planning, sales, success, taking action



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L. Ochman Writers in the Sky		amateurfetishist.com Free Book Publicity Podcast – Are News Releases Effective for Marketing Your Book? November 21st, 2009 by Paul Krupin Are News Releases Effective for Marketing Your Book? You betcha! On November 19th, 2009 I had a wonderful time being interviewed for Authors Access with Victor R. Volkman and Irene Watson about whether Press Releases are still revelant to marketing and promoting books. We covered a wide-range of talking points, including: * So What Exactly Is A News Release? * Why Is This So Hard […] Posted in achievement, action, action planning, asking questions, attitude, bloggers, blogging, blogs, book marketing, book publicity, book publishing, book reviews, branding, choice, communication, copywriting, helping people, insights, inspiration, interviews, media coverage, new pr, news release distribution, news releases, podcasts, press releases, promotion, publicity planning, publicity success, search tactics, social marketing, social media marketing, social media news releases, targeted pr, targeting media Knowing When You’ve Created Your Purple Cow January 15th, 2009 by Paul Krupin Knowing When You've Created Your Purple Cow A question was presented to me today: >> If CNN does decide to interview me, or if I’m scheduled for an interview on >> any of the other cable news networks I’ve approached, I’m going to want the whole world to watch and learn about my concept. >> I need to hire someone who knows […] Posted in choice, communication, confidence, copywriting, customer satisfaction, innovation, insights, intelligence, making decisions, marketing, Mistakes, new pr, news releases, paying attention, persuasion, pitching, planning, press releases, promotion, publicity, publicity planning, sales, success, taking action

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