Is it worth it to hire a publicist?
January 24th, 2010 by Paul Krupin
Evaluating whether to hire a publicist for marketing and promotion
Since I’m a publicist and do a lot of work with authors and publishing companies, I’ll give you my spin on this. Is it worth it to hire a publicist? My response: It depends. I don’t really ascribe to the amount of money invested in the book as a decision factor myself. Lots of my […]
Posted in action planning, author tips, book marketing, book publicity, book sales, making decisions, marketing, media coverage, publicist, publicity, publicity campaign, publicity planning, publicity success, self published books, self publishing, success planning, taking action, targeted pr