January 28th, 2009 by Paul Krupin
Tactics for creating a writing or services business that makes money and helps the people you can help the most
I’m a copywriter and a publicist and an author so I guess I do make a living writing. I’m happy to share with you what I’ve done and what I’ve learned. I wrote my first news release in 1977. I went online with my first website in 1993. I’ve built up my copy writing and […]
January 22nd, 2009 by Paul Krupin
Media coverage begets media coverage: How to use publicity to get more publicity
One of my clients Cy Tymony who writes the Sneaky uses of Everyday Objects book series told a story about his appearance on one NPR talk show lead to an invite to write an educational fun article in a teen science magazine which then led him to be invited to be on a Make TV […]
December 11th, 2008 by Paul Krupin
An author discovers an important fact about writing, publishing, promoting and book marketing success.
An author discovers an important fact about life. “When a book is born, modesty dies. And it better die, or you will sell few books.” Kenneth Shelby Armstrong, Th.D., Ed.D., Author . . . . . . . . . . . . . . . . . . . . . ROBIN . . […]
October 10th, 2008 by Paul Krupin
quick analysis of the copywriting style and elements of the Rolling Stone article about John McCain
Sometimes you just have to look and marvel at how well some publishers do their job. This front page article in the October 16, 2008 edition of Rolling Stone Magazine demonstrates all sorts of lessons learned for anyone who yearns for publishing and publicity success. This article is worth reading not just because of the […]
May 13th, 2008 by Paul Krupin
Andy Andrews asks "what's the smartest thing your dad ever did?"
Andy Andrews, camera in hand, asked a number of people “what’s the smartest thing your dad ever did?†The answers he got were quite remark-able. In this short but incredible video, you’ll meet some truly normal people and a few well known celebrities as well. Andy points out the value of having a mentor. Mentors […]
April 18th, 2008 by Paul Krupin
Jim Rohn on working on your fortune part time
Jim Rohn is an amazing teacher. He was broke and 25 years old when he met an extraordinary man who taught him some very important and basic things. These things are life changing. Here is a short session where he explains two very simple concepts that are crucial to making changes in your attitude and […]
April 4th, 2008 by Paul Krupin
Jim Rohn describes how to become more valuable in business
Jim Rohn is a very bright, very funny, insprational and entertaining person and his ideas and recommendations will make you more valuable and hence you will be able to charge more. This wonderful three video series from Nightingale Conant explains what you have to do to yourself rather than what you have to do at […]
April 3rd, 2008 by Paul Krupin
Andy Andrews talks about Mastering the Seven Decisions - Video on You Tube
This is one of the most important books I’ve read in a long time. Andy Andrews lived a relatively normal life until the age of nineteen, when both his parents died – his mother from cancer, his father in an automobile accident. He left college and was homeless. Penniless, he lived under the boardwalk or […]