December 26th, 2008 by Paul Krupin
PR strategies and tactics for getting on Oprah
Getting on Oprah’s book list is like buying $1 lottery ticket and winning a $100 million prize. Your chances of asking winning a lottery are probably better that a chance of being chosen to be a book club selection. I’ve had a few clients who got on Oprah and it was only after getting lots […]
August 15th, 2008 by Paul Krupin
looks at limits on what you can do with an Oprah appearance
One of my clients was on Oprah and Friends last week. What was truly interesting to me was the provision of the guest contract which a guest must sign in order to be on the show. Among other things, here’s what the contract provision states: >>> 3. You agree not to use my name, voice […]