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Marketing and Publicizing an e-book online – poetry and more

Conducting a targeted online marketing and promotion campaign

I agree that marketing poetry can be an expensive and endeavor with low return on investment. That said, I see a lot of my poet clients embarking on personal branding campaigns that eventually produce significant fruit. In fact, as a publicist I see the same problem occurring with all sorts of self published as well […]

New Search Engine Marketing & PR Tool

New Search Engine Target Marketing & PR Tool - Test of a new search engine marketing and PR research tool

Everyone knows that online marketing is a powerful tool. One of the biggest challenges is to use the amazing power of seartch engines to your advantage. Your goal when you search is to identify and target the right people, companies, organizations, media, blogs, and social networks and communicate with them. If you find them, then […]

News search engine tips and tactics for authors and publishers

News search engine tips and tactics for authors and publishers

Did you know that you now have access to some of the world’s most powerful online electronic clipping tools? They are called News Search Engines. You can use them to dramatically improve your success with the media. News search engines are specialized search engines that visit news sites from all over the Internet and use […]