February 22nd, 2009 by Paul Krupin
Guidance to a novice self publisher about writing a news release
A new author self-publisher on the Self-Publishing Yahoo list wrote: > Can anybody direct me to a boiler plate for a press release that I > can use to create my own? I have heard a variety of different things > should be included. Most say that it should be only one page and > […]
January 15th, 2009 by Paul Krupin
Knowing When You've Created Your Purple Cow
A question was presented to me today: >> If CNN does decide to interview me, or if I’m scheduled for an interview on >> any of the other cable news networks I’ve approached, I’m going to want the whole world to watch and learn about my concept. >> I need to hire someone who knows […]
December 11th, 2008 by Paul Krupin
An author discovers an important fact about writing, publishing, promoting and book marketing success.
An author discovers an important fact about life. “When a book is born, modesty dies. And it better die, or you will sell few books.” Kenneth Shelby Armstrong, Th.D., Ed.D., Author . . . . . . . . . . . . . . . . . . . . . ROBIN . . […]
July 9th, 2008 by Paul Krupin
A response to idea that PR isn't necessary any more
People are talking about how Vincent Bugliiosi has sold lots and lots of books by word of mouth, blogs, and without reviews and commentary by major media. One comment on one of the discussion lists I follow stated: “So I would advise writers who can’t afford a real PR firm to find a niche magazine […]
April 21st, 2008 by Paul Krupin
Andy explains the importance of vision and commitment to the achievement of your goals
If you have never really questioned yourself about where you are going and asked yourself how committed to what you are doing you really are, then this little video may rock you to the core. Andy Andrews is a NY Times best selling author, a world class humorist, radio and TV personality and corporate speaker. […]
March 30th, 2008 by Paul Krupin
Dr. Joe Vitale describes his secret of being more productive
I’ve done a lot of work with Joe Vitale and he’s one of the most remarkable people I’ve ever had the pleasure of working with. He is incredibly productive and offers insights into doing things that matter well and effectively so you can be successful and profitable especially when you are helping others. In this […]